CRRU

Harnessing psychological science and AI to improve culture and risk in organisations

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CRRU provides strategic insight and consulting services to help organisations and industry understand, measure, and improve culture

We specialise in translating cutting-edge academic research into practical and comprehensive insights that are tailored to the needs of organisations, and lead to bespoke recommendations and interventions for leading culture change

We deliver advising services via LSE Consulting: please contact us directly for inquiries

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Consulting services

  • Culture measurement using bespoke AI-algorithms that analyse unstructured textual data (e.g. employee feedback, complaints) to measure norms and behaviours, and generate qualitative insight on cultural strengths, areas for development
  • Benchmarking companies using unobtrusive indicators of culture that allow for industry comparisons and the identification of best-practice and potential risk
  • Running and analysing culture surveys, with these being augmented by focus groups and interviews that generate insights and potential development
  • Designing and/or assessing culture interventions, and validating new methods for assessing workforce behaviour
  • Building and transferring to organisations bespoke surveys and computational algorithms for assessing culture

Strategic insight

  • Engaging with organisational leaders and functions to help them understand and develop culture
  • Identifying and setting the values, norms, and behaviours critical to success within particular industries, professional groups, and workplace contexts and situations
  • Advising on how to manage culture change interventions, especially those focused on communication, role-modelling, and workplace redesign
  • Engaging with regulators and companies on how to set industry standards on culture (e.g., in finance)
  • Helping organisations to understand why negative events have occurred, and how they can be resolved and prevented in future
  • Coaching organisations on how to better measure and understand culture.

Dr Reader and Professor Gillespie have worked or engaged with, in academic and commercial capacities, many organisations.

FINANCEAKO Capital; Australian Prudential Regulation Authority (APRA); Bank of England; Banking Standards Board (BSB); Coutts Bank; Financial Conduct Authority; HSBC; Inigo Insurance; Klarna; Nationwide Building Society; NATWEST; New York Fed; Northern Trust Bank; Orbis investment; Royal London Insurance; Schroders; UBS; William Blair Investment.

HEALTHCAREAustralia Safer Care Victoria; British Columbia Health Service Authority; BUPA Global; Care Opinion; CareQualityCommission (CQC); Great Ormond Street Hospital HM; HSE Ireland; NHS Complaints Ombudsman; Imperial College Healthcare NHS Trust; NHS England; NHS Scotland’; NHS Wales; Southern Health and Social Care Trust; Various NHS trusts;

TRANSPORT
Airbus; Austrocontrol; Boeing; Bristol Airport; Bristow Helicopters; Civil Aviation Authority (CAA); Dublin Airport; Easyjet; EUROCONTROL; European Cockpit Association; FirstGroup; Luton Airport; International Civil Aviation Organization (ICAO); Irish Aviation Authority (IAA); KLM; National Air Traffic Service (NATS); NAVPortugal; Rail Standards and Safety Board;

MANUFACTURING AND HEAVY INDUSTRY
BG Group; Fenner (Michelin); Fortescue Metals Group; GlobalSanteFe Drilling; Novartis; Pemex; Petrobras; Rio Tinto; Schlumberger; Shell UK;

GOVERNMENT AND INTERNATIONAL BODIES
European Commission; Food Standards Agency; HM Courts and Tribunal Service; HM Revenue and Customs; Organisation for Economic Co-operation and Development; UK Cabinet Office; UK Home Office; Valuation Audit Office;

CONSULTING AND BEHAVIOURAL SCIENCE
We have developed partnerships to deliver services and shape thought leadership with organisations such as: Above Board; Behavioural Insights Team; Ethical Systems; FGS Global; MoreThanNow; Starling Trust