Harnessing psychological science and AI to improve organisational culture

RESEARCH

We study how organisational culture shapes the way people manage risk, and how organisations can become effective at learning from feedback and fixing problems before they escalate and cause harm

We call this corrective culture: the shared norms and behaviours that make organisations good at managing risk and uncertainty

Data sources on organisational culture: leader speeches, incident reports, staff dialogue, consumer dialogue, stakeholder complaints, social media, whistleblowing, online employee feedback, survey comments, and meeting minutes

Ongoing projects

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LEARNING FROM COMPLAINTS

Complaints from patients and the public often reveal risks and safety problems that organisations miss. We study how organisations can analyse and learn from them.

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CORRECTIVE CULTURE

Culture can cause accidents and scandals, but it can also be the means of preventing them. We study why organisations fail to fix problems, and what helps them succeed.

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UNOBTRUSIVELY MEASURING CULTURE

Surveys often miss the cultural problems that matter most for risk, such as people being silenced or poor standards becoming normal. We use AI to measure culture from naturally generated text produced in organisations.

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LARGE LANGUAGE MODELS AND PSYCHOLOGY

Large language models such as ChatGPT, Gemini, and Claude can analyse far more text than any human team. We test how they can be used, reliably and ethically, in research on culture and risk.

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VOICE AND LISTENING IN ORGANISATIONS

Accident investigations often find that people did not speak up about risks, or were not heard when they did. We study why, and what effective voice and listening look like.

Past projects

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CULTURE AND CORPORATE SCANDALS

Scandals are often blamed on rogue employees, but culture creates the conditions for misconduct. We used AI to test whether a “target pressure culture” makes scandals more likely.

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A SYSTEM APPROACH TO SAFETY CULTURE

Air safety depends on a shared safety culture across airlines, airports, air traffic control, and manufacturers. We developed and rolled out a method for measuring and improving safety culture across European aviation.

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CULTURE AND SAFETY CITIZENSHIP

Employees who go “above and beyond”, for example by suggesting improvements, helping others, or staying vigilant, are vital to managing risk. We studied the cultural factors behind these behaviours.

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ENVIRONMENTAL CULTURE IN ORGANISATIONS (ECO)

Research on sustainability tends to focus on individuals’ beliefs rather than organisational culture. We built a tool to measure how far organisations foster cultures that support pro-environmental behaviour.

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HUMAN FACTORS IN FINANCE

Failures in finance often share causes with failures in aviation and healthcare, such as poor decision-making and teamwork. We studied the nature, frequency, and causes of errors in financial trading.

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TEAMWORK AND DECISION-MAKING

Culture matters most when teams must make high-stakes decisions under pressure. We studied the teamwork behind effective decision-making in intensive care.